The debut of True Hockey as a brand can be viewed as nothing short of a huge win. We were equally as impressed, as most customers were, by the performance and quality of their hockey sticks. So when True told us they’d be launching a new model for 2015, we were pretty excited to say the least. We were even more excited a few months ago when a blank stick simply marked “True Prototype” showed up at the office.
Last year, True Hockey made a huge splash when they released their ‘A-Series’ – the first line of hockey sticks to hit the retail shelves bearing their True brand name and logo. At Pure Hockey we noticed many players who picked up a True stick in one of our stores and ended up making the purchase and giving it a shot. Of those we talked to, very few were disappointed. The most common feedback we’ve heard was that True sticks surpassed their expectations. They performed at least comparably to, if not better than the more expensive sticks they used in the past. The stick has also performed VERY well in our Pure Hockey Stick Challenge, where players don’t know what brand they are using.
The “True Prototype” was a disguised version of the new True XCORE 9 hockey stick, and all of us here at Pure Hockey who tested it out were thoroughly impressed. So let’s start with what’s new and different about the XCORE.